Melissa E is Ballarat’s longest operating and most experienced bridal wear specialist. Locally owned with over four hundred bridal and debutant gowns, we are one of the largest boutiques in Victoria.


Our range is handpicked by Melissa from over twenty local and international fashion designers. The collection is regularly updated with latest trends as well as classic favourites.


A wide variety of shapes and budgets are catered for ranging from size 4-36, outside this range can be catered for by our expert dressmaking team. Our experienced staff can offer personalised styling for your big day in a fun and relaxing atmosphere with an in house alteration service available and flexible layby options. No appointment is necessary.


We also carry an extensive range of Bridesmaid, Formalwear, Mother of the Bride, Flower Girl, Pageboy and casual wear suitable for any special event.


To complete your perfect look we have a wide range of jewellery, headpieces and also a variety of shoes for the Brides big day to a girl’s night out on the town.